Brand concepting

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What it is

After working with a range of founders, Sparkfire designed this program exclusively for individuals looking to build their brand and their abilities as a leader. It provides an affordable alternative to an in-depth branding effort and concrete deliverables to evolve your brand, your leadership and your life.

We'll spend 3-6 months working intensively together. Depending on your needs, we may:

  • Craft your brand positioning and define the true differentiators of your business

  • Define your core messages

  • Find your brand personality and voice

  • Design (or redesign) the offerings you deliver

  • Identify your unique strengths and weave them through your work

  • Explore your ideal business model, based on your vision for your life and work

Who it’s for

  • You’re looking to run a business that allows you to love your life

  • You hold the belief that you create your own luck and are ready to do that work together

  • You’re willing and able to take action in the face of your fears

  • You’re solid financially and are ready to reach for what’s next

What you get

  • Clarity in how to tell your story

  • A simple structure to guide your messaging

  • Relief from the overwhelm of marketing

  • Greater control over how you spend your days, weeks and hours

Hilary gave me the tools I needed to first imagine the company & culture I wanted to create with my team and then plan and execute the routines and practices I needed in place to make that aspiration a possibility. It has been incredible. I understand and respect my leadership style and I see how I can call forth possibilities in my life with “purpose” at the center of my decision-making.
— Tiffany Peña - CEO and Founder, Still Novel
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